On Writing Well: Part I

On Writing Well

My own interpretations of the book by William Zinsser.

Principles

Ch. 1: The Transaction

The process of learning how to write is very different than being taught how to write. Zinsser demonstrates this with a panel of two writers: one, a professional, and two, a surgeon writing as a hobby. “There isn’t any one “right” way to do such personal work” (19). So, is this helpful in the writing process, not knowing how to best write? Well, it’s a process that can be learned and created. Continue reading

Advertisements

Trains of Thought

“The Meaning of Composition”

By: Kress & Van Leeuwen

Composition of the Whole: “The way in which the representational and interactive elements are made to relate to each other, the way they are integrated into meaningful whole.”

  1. Information Value- placement of elements
  2. Salience- how to grab the viewer’s attention at different degrees
  3. Framing- signifying that images belong or do not belong together

    Organizational Structure

Structures

“Given-New Structure”

  • Left side of page for ex. obvious, ‘given,’ information
  • Right side of page for ex. something you could have, the ‘new’
    • Reaffirmation of what is

Continue reading

Grids, Logos, Critiques, oh my!

Elements of Graphic Design by:Allison Goodman

Thoughts by me, Katherine Boda

I really hope you just read the title of this post with the same inflection as you would for the phrase “lions, tigers, and bears, oh my!” It is completely irrelevant to this post, but nevertheless.

Grids

Well I don’t particularly enjoy planning things out on paper, or in this case, on the computer, but I am told that grids are essential.

  • Keep it interesting. Keep a rhythm, but be dynamic.
  • Draw what you want first, then plan your grid. Things will fall into place.
  • Grid to create organization and a streamlined design. Make it easy for the audience.

Continue reading

Archaelogy of Knowledge and the Discourse on Language

The Archaeology of Knowledge and the Discourse on Language

By: Michel Foucault

"I am supposing that in every society the production of discourse
is at once controlled, selected, organized and redistributed according to.a certain
number of procedures, whose role is to avert its powers and its dangers,
to cope with chance events, to evade its ponderous, awesome materiality" (Foucault, pg. 216).

Foucault

  • Modern French Philosopher 1926-1984.
  • Historian of Ideas.
  • Studied truth and discourse.

Continue reading

News Bullets

What Happened?hilary  

Continue reading